Out-of-the-Box Marketing Buzz is just that, something that gives you a BUZZ in the marketplace, enough to put your foot in the door and parlay it into a plan, using it to catapult your next ideas. If ... READ MORE
Business Intuition: What is Marketing Buzz!?
Marketing Buzz is just like the sound! Something that gives you a BUZZ in the marketplace, enough to put your foot in the door and parlay it into a plan, using it to catapult your next ideas. ... READ MORE
‘REAL’ vs. Digital Products
I was getting on a plane recently realized I had forgotten to bring a book and my cards. I was thinking, "Well, I could read on my ipad, I have several books in my kindle", and "I have those digital ... READ MORE
Why ‘Doing it Right’ is a BAD business strategy
I grew up being a ‘good girl’. The payoffs were high for doing as I was told, excelling in school and being the teacher’s pet. I could see the only path to getting love and attention was to ‘do it ... READ MORE
The Game Of Indecision
I used to play a game called Indecision, it was a simple game of illusion and safety. I would win the game by not making any decisions or deciding very slowly until the answer became inevitable or ... READ MORE
Why Games will Save the World
Not that many years ago, my kids were teenagers and would spend hours in the basement playing video games. Usually they were all on a console making things happen and competing for whatever level was ... READ MORE